Training Open registration or tailored, in-house, professional development training and workshops in almost any field of international marketing and student recruitment. Alumni Strategy Learn how to gain a competitive advantage by utilising various data sources available to you, e.g. enrolment data, real-time data, etc. Digital Marketing Learn about the best practices in online student recruitment, lead generation, conversion optimisation and more Google Analytics for HE Learn how to effectively analyse and apply web statistics in your international marketing and recruitment strategy and optimise your website ROI of Marketing Activities Learn which of your marketing activities are most effective and which ones are not