Student diversification,
how can our data help?

Changing towards more diverse classrooms is on every university’s strategic agenda. At Studyportals, together with our clients, we have developed easy-to-use, intuitive dashboards which can empower your team to reach diversity goals and strategic objectives. Our data and insights can help your university leadership take high-level decisions and guide your marketing and recruitment teams with day-to-day operations and tactical choices.

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What questions can we answer for your university?

Where should we begin to increase our number of international students?

Are there promising recruitment countries we are not yet recruiting from?

How is my university doing in terms of diversity? How diverse should we be?

If we want more students from a particular region in the world, where do we have the most potential?

Can we respond quickly to changing market trends or shifts in student interest?

Is my university losing diversity in my recruitment funnel?

There is no secret to why Coventry is doing so well – it is the data you provide that allows us to target the excellent people we have. Without these we are just the same as everyone else.

David Pilsbury, Deputy Vice-Chancellor International at Coventry University

More testimonials

How can our dashboard modules help you excel in diversification?

Market Analysis Module

✔ Where should we start to increase our number of international students?

✔ Are there promising recruitment countries we are not yet recruiting from?

✔ Is my portfolio diverse enough to attract a diverse student population?

City Analysis Module

✔ Regionally, are there any differences between recruitment opportunities in certain key countries (e.g., Chennai vs. Mumbai in India)?

✔ If we want more students from a particular region in the world, where do we have the most potential?

Focus Country Selector Module

✔ What should our recruitment countries be, based on our current portfolio?

✔ Are there untapped potential countries that we should consider expanding our recruitment efforts to?

Student Interest Trends Module

✔ Can we monitor how the interest of prospective students develops over time?

✔ Can we respond quickly to changing market trends, or shifts in student interest?

Ready to diversify your student population?

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What data do we use in our dashboards?

We built our dashboards modules mentioned above on Studyportals anonymous behavioural data collected through our proprietary platforms. Student interest data is measured by pageviews and refreshes monthly. Our research has shown that student interest is a lead indicator of enrolments, 1-2 years into the future. Therefore, it is a valuable resource for universities to reach their enrolment goals and strategic objectives.