“Working with one of the largest global organisations in this area, giving us access to the search behaviour of over 30 million unique visitors to the Studyportals websites, meant that we could be confident that the information shown via the dashboard would give us real insight into student demand, and allow us to obtain a competitive advantage in our strategic and operational planning.”
— Carolyn Bowick, Director of Marketing, Recruitment & Conversion at Glasgow Caledonian University
STUDENT INTEREST DASHBOARD
Discover how real-time student data provides critical insights for informed strategic planning and student recruitment
SUPPLY AND DEMAND ANALYSIS
Compare the supply of programmes in a given product/market combination to the demand by students globally
COMPETITOR ANALYSIS
Identify competing programmes of your programme based on unique sessions in which visitors interacted with both programmes and compare fees, duration, etc.
REGISTRANT ANALYSIS
Get insights about self-reported information, such as nationality, funding situation, age, gender, previous education and much more from students globally
KEYWORD ANALYSIS
Determine the effect of the language used in the title and text description of your programmes and find out how to optimise your programme title and content
STUDENT SEGMENTATION
Understand the different postgraduate student segments interested in your degree programmes by financial and academic abilities
WEBSITE AUDIT & REVIEW
Full analysis of contents and all the factors that affect website’s visibility in search engines
MICROSITES
Make the university website work for you with a tailor-made, university-branded microsite that is perfectly optimised to generate leads and inquiries for your study programmes
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