Mykolas Knasys

Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbour. Catch the trade winds in your sails. Explore. Dream. Discover.

Mark Twain

Mykolas Knasys

Mykolas Knasys has been a part of the Analytics and Consulting team since 2015, currently leading as the Head of Market Insights and Project Management. Holding a Bachelor in Business Administration from Arnhem Business School, he has primarily focused on advancing market research and analytics within the higher education sector.

In his current role, Mykolas directs the Market Research and Project Delivery team. His responsibilities include overseeing comprehensive market research projects, strategizing for enhanced client satisfaction, and fostering strategic growth. He plays a pivotal role in driving the department’s excellence through innovative project management systems and processes, aimed at maximizing operational efficiency and service profitability.

In his tenure, he has been involved in website and Google Analytics audits, ROI analyses of recruitment campaigns, and setting up advanced tracking solutions for universities globally.

By focusing on delivering actionable insights and analytics, Mykolas has significantly contributed to shaping the strategic direction of Studyportals’ Analytics and Consulting department, ensuring its sustained growth and market leadership.