The best remedy for those who are afraid, lonely, or unhappy is to go outside, somewhere where they can be quite alone with the heavens, nature, and God. Because only then does one feel that all is as it should be.
Anne Frank
Archie Pollock
Archie is a Team Lead Business Development / Senior Consultant within the ACT team, focusing on helping universities to make data-driven marketing and strategy decisions. Archie has worked in the international education field since 2009, in a variety of marketing, digital marketing, sales, and consultative roles. Having become acutely aware of the difficulty in running a strong digital brand presence within education, his passion lies in finding the right solution for his clients, and to help them navigate the vast amount of data available.
A frequent industry presenter and panellist, he has also contributed to several industry titles in written form, covering topics such as international education recruitment, culture shock for international students, and student talent retention post-study.